YouGov

For more general information on data collection in Redbird, check out: Getting Started With Data Collection

This guide explains how to set up access and collect data from the YouGov platform which collects market research and data and analytics. Please ensure that the brands you need are already configured in YouGov. Through this collection app, we can pull the data from those existing configurations.

If you cannot see the YouGov collection app in the left-side panel on the workflow canvas, refer to: Enabling Collection Apps Guide

Inputting Credentials

1. Click the person icon located in the upper right-hand corner of the page
2. Click Account Settings
3. Click Apps
4. Navigate to YouGov
5. Click on the settings cog associated with YouGov
6. Input the credentials\
   
   
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7. Click Done

Creating a Collection

1. Double-click on the node to enter configuration mode
2. Click the pencil next to Configuration Name to name your collection
3. Under the Brands section, add the name of the brands you want to pull data for and select Add a brand
4. Under the Metrics section, the available options will populate in the Available box. Select the metrics you need and click the top arrow to move it to the Selected box.\
   
   
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5. Under the Audiences section, you can click on Core to see a list of core audience segments. Use the left right picker to add the core audience segments that you'd like to the report. You can remove segments by selecting a filter and using the left arrow. If you want to apply a category audience segment, you can download the template by clicking File Format to structure your csv upload.
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6. Update Method allows you to select how you want your data to aggregate when you run future data pulls. Append keeps the historical data and adds the future data pulls below. Replace deletes the historical data and generates the new data in its place.
7. Initial Data Load allows you to upload historical data in bulk as a one-off in the event that you have the data saved on your computer. You can upload your data as a CSV file with no leading/trailing rows or columns and Redbird will run future data collections using the configuration that you set up in previous steps.

8. Click Done

Running a Collection

1. Click on the node.
2. In the right-side panel click Run
3. If date selection is set to manual, then the workflow will be stopped for you to input dates. Click Review on the node.
4. Select the Start date and End date of the period you would like to cover.
5. Click Back to Workflow
6. Click Continue on the node.